HABIT EXPLORER

Influence habitual digital banking among target personas.

3LOQ's Habit Explorer is a digital banking intelligence tool that enables product and marketing teams to create sticky, habit-forming digital banking experiences tailored to meet the financial needs of distinct user profiles.

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Overview

A patented algorithm built with evolutionary and perceptive capabilities, Habit Explorer enables banks to run digital banking simulations for assorted user personas, delivering crucial banking behavior insights that facilitate quick and effective product adoption strategies.

End-to-end, comprehensive solution

Extract sophisticated banking behavioural insights & action them effortlessly.

Hassle-free implementation

Go from insight to implementation, seamlessly. No data migration or post-analysis prep required.

Adaptive intelligence

Strengthen habitual digital banking usage over time by analyzing user engagement beyond the first insight.

Core Benefits

Habit Explorer delivers digital banking insights that equip banks to drive long-term loyalty & habitual usage among their customers.

Chart nimble, effective digital banking adoption strategies supported by accurate banking behavioural insights.

Optimize promotional spend by creating ROI-focused campaigns that are primed to deliver enhanced user engagement, retention & conversion rates.

Maintain enriched levels of digital banking engagement to achieve long-term business results that are scalable and sustainable.

Features

Features & Capabilities

Habit Path Creator

The Habit Path Creator calculates sticky digital banking journeys, a.k.a habit paths, that are aimed at fostering habitual usage in every user persona.

Dynamic

Adaptive to changing user behaviour

Plug & play

Built on a universal model trained on large-scale, inclusive banking data

Customizable

Capable of ingesting additional data to deliver brand-calibrated habit path insights. Customizable elements include:

  •  Banking features
  •  Transactional data

Habit Path Creator

The Habit Path Creator calculates sticky digital banking journeys, a.k.a habit paths, that are aimed at fostering habitual usage in every user persona.

Dynamic

Adaptive to changing user behaviour

Plug & play

Built on a universal model trained on large-scale, inclusive banking data

Customizable

Capable of ingesting additional data to deliver brand-calibrated habit path insights. Customizable elements include:

  •  Banking features
  •  Transactional data

Campaign Cookbook

The Campaign Cookbook helps create and execute campaign plans for every step of the habit path by auto-generating marketing collateral customized to the target audience.

ROI-focused

Delivers insights that inform marketing teams, including target conversion rates & campaign scheduling

Customizable

Capable of generating content that is relevant and on-brand. Customizable elements include:

  • Creative templates
  • Imagery
  • Copy

Campaign Cookbook

The Campaign Cookbook helps create and execute campaign plans for every step of the habit path by auto-generating marketing collateral customized to the target audience.

ROI-focused

Delivers insights that inform marketing teams, including target conversion rates & campaign scheduling

Customizable

Capable of generating content that is relevant and on-brand. Customizable elements include:

  • Creative templates
  • Imagery
  • Copy