Habitual.AI promotes habitual usage of digital banking platforms by recommending features that are undiscovered, relevant and immediately useful, to every customer.
Because the AI maps out product journeys instead of just the next best action, Habitual.AI guides the customer throughout their lifecycle, enabling them to unpack the full utility of digital banking.
Lift in the number of internet and mobile banking transactions
Deeper engagement at the user level via a greater variety of digital banking features used per user
Higher number of return visits to digital and mobile banking platforms
Reduced customer churn